Recognizing that Artificial Intelligence (AI) is a powerful tool for optimizing processes and ensuring quality, the company's leadership proactively organized an in-depth training session. To ensure the content is highly practical, Yen Sao Xu Thanh invited experts from the Institute for Research on Organizations and Digital Economy (RIDE) to provide direct training.
AI applied to high-value products
The training session does not focus on general theory, but goes straight into AI applications that can help Yen Sao Xứ Thanh solve the specific problems of the industry:
Demand Forecasting and Supply Chain Optimization: RIDE experts presented how to use AI to analyze historical sales data (seasonally, during holidays, and Tet) to accurately forecast demand. This is extremely important, helping the company optimize harvesting, processing, and inventory management, ensuring that products always meet the highest quality standards when they reach customers and minimizing waste.
- Enhancing customer experience: Introducing how AI can help analyze customer behavior and needs (for example: buying as a gift, buying for health supplements). From there, it helps personalize consulting, care programs, and recommend suitable products.
- Support for Quality Management & Information Transparency: Discussing AI solutions in supporting the monitoring of production processes and tracing product origins. This is a key factor in building trust, helping customers feel assured about the origin and quality of Thanh's bird's nest.
- Optimize internal operations: Guide the team in using generative AI tools to automate office tasks, draft product communication content, and quickly compile reports.
Openly discuss the practical issues
The atmosphere of the working session was not only "open" but truly a strategic dialogue, with no gap between the experts and the team. Instead of just receiving information passively, the Yen Sào Xứ Thanh team actively transformed the training session into a genuine consultation. They did not hesitate to ask a series of practical questions, directly addressing the specific "problems" of the high-value industry, such as: "How can AI accurately forecast gift demand for the Tet holiday?" or "Is the application of AI for traceability complex?"
The RIDE experts listened very carefully, analyzed, and "untangled" each issue. They did not provide generic solutions but advised specific, feasible steps, starting from "small steps." Each solution was carefully considered to fit the current resources and scale of the company, ensuring that Yen Sao Xu Thanh could start implementing immediately without needing a large initial investment.
At the end of the training session, the Yen Sao Xứ Thanh team has developed a clear and highly feasible roadmap to begin implementing AI. Artificial intelligence is no longer a distant or theoretical concept; it has been "decoded" into specific tools and actionable steps that can be immediately applied to important business processes—from forecasting seasonal demand, optimizing processes, to personalizing customer experiences.
This working session is therefore not just a standalone training event. It is an important strategic step that reflects the vision and reaffirms the strong commitment of Yen Sao Xu Thanh: to proactively approach and utilize the most advanced technology. The ultimate goal is not to "industrialize" the product, but to use technology to guarantee, ensure, and continuously elevate the value of traditional bird's nest products, providing the highest trust and quality for customers.